Krisjanis Steins

Creative Director who opened his studio a year ago after ten years in advertising, because I was done playing inside other people’s systems. Mainly I build brand identities from scratch, starting with strategy and dragging them all the way through identity and packaging. I work across everything from boutique food places and bars to tech start-ups and architect bureau’sthat don’t like standing still.
Before anything visual happens, I dig into how the client’s business actually works—how it makes money, what’s broken, and what’s holding it together. I’m not interested in brand theater or empty positioning; I want the real mechanics on the table. Strategy comes first, and the story grows out of that, not the other way around. Every project is about finding a new angle, not recycling something that already worked somewhere else.

I work best with people who know what they’re building and why they’re building it.
The end result i deliver is sharp, functional, and built to last, not to chase attention for five minutes.

Also, there’re some things that doesn’t rock my boat. We will not be on the same path if your business is accepting or practicing harmful effects on the planet, people, animals or somehow supporting Russia’s invasion in Ukraine.